Delivering Digital Video Beyond the Box

Video has been a highly disruptive technology affecting almost every individual including those in video production who are now developing high definition content. It also affects service providers who face strong competition and pressure to create new services and revenues while minimizing costs as well as consumers who can create their own content for sharing on the web. There is overwhelming choice in terms of what to watch as well as when and how. Accelerating the delivery of personal media experiences is all about the ability to consume content where, when and on whatever device in most convenient, and this can bring unique challenges.

The Future of Video: Personalization

By customizing content and services, operators can differentiate themselves from competitors and drive new revenue streams. The video-on-demand (VOD) market, for example, is only in its infancy. What if service providers could promote VOD content packages including movies and TV shows as well as how-to clips, behind-the-scenes extras, and local sports reels tailored to an individual’s taste? Imagine the possibilities...